Press kit
For anyone writing about this
Everything a journalist, an association editor or a lecturer needs to describe us accurately, in one place, so nobody has to guess and nobody has to ask.
There is no spokesperson biography and no headcount, because neither exists yet.
The description
Use this one
One paragraph
MODUWRIGHT specifies and supplies commercial food trailers, mobile kitchens, welfare units and sanitation units, built to order by manufacturing partners against a published build standard. Each unit is checked against the approval route of the country it will trade in before it is priced, and its inspection arrangements and handover documentation are confirmed in writing before an order is accepted.
Shorter, if a caption is all there is room for: commercial food trailers, mobile kitchens and welfare units, built to order and approved for the country they will trade in.
The facts
Four of them
| What it is | A specifier and supplier of towable commercial units, each built to order. |
|---|---|
| What is published | The build standard in full, the inspection regime, the evidence and timing matrix for nine markets, and a dated log of what changed in trailer approval and when. |
| Where the units come from | Manufacturing partners, specified and held to the published standard, with inspection confirmed in each written order. |
What we can talk about
Topics we can speak to
- Why an imported trailer becomes unsaleable, and the five obligations that cannot be satisfied after a unit is built.
- Why gas certification cannot be added at the wharf in Australia or New Zealand, and what it costs when somebody tries.
- What the Road Vehicles (Approval) Regulations 2020 changed for anybody supplying a trailer in Great Britain.
- Why welfare unit buyers and food trailer buyers are two industries that share a chassis and nothing else.
- What a published build standard changes about how a buyer and a factory argue.
Everything we have published carries its source and the date it was read.
Logos
Two files, both PNG
| On dark | moduwright-wordmark-white, 1180px |
|---|---|
| On light | moduwright-wordmark-ink, 1180px |
| Icon, on light | 512px square |
| Icon, on dark | 512px square |
Use either mark as supplied. Please do not recolour it, stretch it or set it on a background that swallows it.
Photography
Photographs are licensed to us and not to you, and every one is credited on image credits with its photographer and licence. Ask before reusing one.
The colours
Stainless & Petrol, adopted 2026-09-08
Setting the name in the wrong green is a small problem, and an easy one to prevent.
#f7f5efMost light page background. Not for cards and not for a call to action.
#fefdf9Cards, forms, and any white reading surface. Not for a full page band.
#e8e3d9Quiet section separators and image surrounds. Not a text field background.
#17211fHeadings, and the base of a dark band. Never the primary call to action.
#24302dCards and footer subdivisions on a dark band. Not a second full dark theme.
#164755Primary call to action, active navigation, links, key controls. Not decoration.
#103944Hover, focus and the hero overlay only. Never text on a dark ground.
#c3cdcaTechnical borders, icons and dividers. Never body copy.
#dce6e2The documented and technical information band, and nothing else. Not a generic alternating colour.
#ae4b35A small status accent, a selected indicator, a rare emphasis. Seasoning, not wallpaper.
#f2eee5Copy and icons on a dark ground. Not light page body copy.
#54615eMeasured at 5.93:1 on canvas and 5.05:1 on stone and mist.
#aebdb98.46:1 on ink, 7.02:1 on elevated ink.
#6fb4c47.07:1 on ink. Petrol itself is 1.3:1 against ink and cannot be used for text there.
#d08e7a6.15:1 on ink, for status only.
rgba(23,33,31,.13)Steel at full strength is too heavy for a table rule.
rgba(23,33,31,.24)rgba(242,238,229,.14)rgba(242,238,229,.26)How much of each
Roughly the share of a page each ground covers.
| Light neutrals: canvas, paper, stone | 75 to 80% | Of a desktop page. |
|---|---|---|
| Ink and dark grounds | 12 to 18% | In no more than two deliberate bands. |
| Petrol | 5 to 7% | Principally actions and navigation state. |
| Oxide | 1 to 2% | Status and selection. Never a default button, link, rule or section label. |
Measured contrast
Each text pairing, against the 4.5:1 floor.
| Ink on canvas | 15.1:1 | Headings and body. |
|---|---|---|
| Ink on paper | 16.2:1 | Card and form copy. |
| Muted on canvas | 5.9:1 | Secondary text, above the 4.5:1 floor. |
| Muted on stone and mist | 5.1:1 | Secondary text on the alternating grounds. |
| Petrol on canvas | 9.3:1 | Links, active navigation, section labels. |
| Bone on petrol | 8.8:1 | Primary button labels. |
| Bone on ink | 14.2:1 | Everything on a dark band. |
| Petrol light on ink | 7.1:1 | Links and labels on a dark band. |
| Oxide on canvas | 5.0:1 | Status text, which is the only place it carries meaning. |
| Oxide light on ink | 6.2:1 | Status text on a dark band. |
| Steel on ink | 10.1:1 | Icons and dividers on a dark band. |
| Petrol light on the hero panel, image absent | 5.3:1 | The panel composites to #2d3633 over canvas if the photograph never loads. |
The reference material
Free to quote
Four things are published as reference infrastructure rather than as marketing, which means no sales call to action on any of them and no form in the way.
| What changed, and when | Dated changes to trailer approval and equipment certification. RSS and JSON feed. |
|---|---|
| Evidence and timing | Twenty two obligations across nine markets, sorted by the moment they bind. |
| Approval route finder | Four questions, eight markets. Embeddable, and there is no tracking in the frame. |
| Open data | The rows behind all of it, as CSV and JSON, under a licence whose only condition is attribution. |
Reach us through contact. A person reads it.